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Welcome to the Arizona Office of Tourism's industry website. This site serves as the research and marketing resource for the Arizona tourism industry and media representatives. Research data, marketing plans and program information regarding the Arizona Office of Tourism's strategic program of work is available throughout this site.

Use this online resource to learn how to work with AOT.

COVID-19 Tourism Updates

Tourism Industry Job Opportunities

Visit Arizona Initiative Grants?

Overnight Visitation

32.1 million

32.1

million

Total Overnight Visitation, 2020

Visitor Spending

$15
billion

Direct Travel Spending, 2020

Taxes

$2.7
billion

Total Tax Revenue, 2020

Jobs

160.5 thousand

Total Generated Employment, 2020

Earnings

$6.7
billion

Travel Generated Earnings, 2020